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Folio 7
The seventh release in The Macallan Archival Series explores one of our legendary advertising campaigns from 1986, ‘The Boffins Baffled’, which tells the story of a party of scientists who were left positively baffled when asked why The Macallan was so special.
Project
To design EDMs to promote the latest release of The Macallan Archival Series - Folio 7
My Role
Lead designer for this project.
I carried out the design of all emails under this release
Toolkit
Sketch, Photoshop, Illustrator, Invision
Timeline
2022
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